Analysts who follow the call, not the catalogue

API AutoFlow Digital is a United Kingdom practice focused on app analytics for API usage inside applications. We work from 98 Ash Lane in Yatesbury with product and platform teams who need clearer evidence than another tool trial.

Our clients already ship mobile and web applications that talk to APIs constantly. What they lack is a shared, trustworthy description of which calls matter, which screens waste capacity, and which journeys go dark when instrumentation is incomplete.

We stay deliberately small. Engagements are led by people who have owned releases, argued about sampling, and briefed executives without burying them in charts. The work is advisory; implementation stays with your teams unless you bring them into the room.

People you will meet

Every engagement has a named lead. Here are the faces behind the briefings.

Portrait of Helena Crowe

Helena Crowe

Principal analyst · usage baselines

Portrait of Owen Marsh

Owen Marsh

Instrumentation · client and server paths

Portrait of Priya Benton

Priya Benton

Endpoint consumption & anomalies

Studio details

98 Ash Lane, Yatesbury, SN11 8EQ, United Kingdom

+44 079 0262 5027 · hello@apiautoflow.digital

Mon–Fri 9:00–17:30 GMT